The Best Free Instagram Marketing Tools – Complete List

There are many useful tools out there that can help you grow and manage your Instagram account. But sometimes it’s hard to find the best ones. That’s why we compiled this list of free Instagram tools that are going to make your Insta life easier.

The Best Free Instagram Schedule Tool for Posts and Videos

There are many schedule tools out there. They can save you a lot of time and are an essential tool for any Instagrammer. But many don’t allow you to schedule videos and carousel posts for free. 

But we found one scheduler that allows you to post single photos, carousel posts and videos for free. Preview allows one user to schedule unlimited posts. The app comes with basic analytics – if Instagram’s Insights isn’t enough for you. The hashtag manager makes scheduling posts even simpler. You can save your favorite tags and easily add them to your caption.

All features that come with the app:

  • Schedule single photos, carousel posts, and videos
  • Unlimited posts
  • Basic analytics
  • Hashtag Manager
  • Photo Editor

The Best Free Instagram Analytics Tool for More Insights

The easiest way to get reliable information on your Instagram performance is to use Instagram’s built-in Insights. But that’s not what you are looking for, right?

Then you have to check out squarelovin.  It has some really interesting features for free. You get basic information on your post history and your top posts. More useful is the Engagement section. It shows how your posts perform and how many likes and comments they receive. The Optimization section is the most interesting one. It shows you the best time to post on Instagram and even shows you the worst times to post. You can even analyze the effect of the different filters you used in your posts. 

All features that are included:

  • Performance history
  • Engagement analyzer
  • Best and worst times to post
  • Filter analyzer
  • Basic hashtag analyzer

The Best Free Instagram Hashtag Generator You Should Be Using

Finding relevant hashtags is super important on Instagram. Our hashtag guide gives you all the information you need to reach more Instagrammers. It’s far more important to find hashtags that fit your content than popular hashtags.

That’s where Display Purposes comes into the game. We already reviewed the hashtag generator and all its features. Besides its flaws when it comes to banned hashtags, Display Purposes is the easiest and best tool to find relevant hashtags for your content.

There’s not much to say about it. It’s free and online (no app). You can easily copy the tags and save them for later. 

  • Find relevant hashtags
  • Sort hashtags by popularity and relevance
  • Easy-to-use copy mode
  • Find local hashtags
  • Scan profiles for banned hashtags (read our review before checking for banned hashtags)

The Best Free Fake Follower Checker for Instagram

Fake followers can be a real curse on Instagram. They decrease your engagement and make it harder for you to reach the Explore page of Instagram. Check out these 10 tips to easily increase your engagement. But the real problem with fake followers is to get rid of them.

As of right now, Instagram is purging its platform of bots and fake profiles. If you are lucky, your fake followers will be removed too. If not, its harder then ever to delete fake followers. The safest way would be to do it manually. If this is not an option for you, you can download any “Fake Follower Cleaner App” from the app store. But be cautious. Using such an automated bot can get you flagged by Instagram

But if you are looking for a tool to check for authenticity, then we’ve got you covered. IG Audit lets you check profiles for fake followers.

This can be especially useful if you want to work with Instagram influencers. If the share of real followers is too low, you probably should keep looking for a better match. The tool analyzes the share of fake followers of any public Instagram account. We think that IG Audit is the best tool to analyze fake followers because it calculates many different metrics (e.g. A-Z Ratio, average number of accounts followed by the user’s followers).

The Best Free Instagram Feed Design App

Unique Instagram feeds can work wonders. If your profile stands out, Instagrammers are more likely to engage with your content and hit the follow button. To keep it clear, we would recommend you use an Instagram scheduler that allows you to plan and design your feed.  One app that does both is better than using two different apps, right?

The scheduler that we mentioned above (Preview) does both jobs. It’s easy to use by drag-and-drop and even gives you access to copyright-free photos for your feed.

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Using all these tools can not only save you a lot of time, but also let you adjust your Instagram strategy.

Do you use other tools? Have questions left? Leave a comment or shoot us an email.

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